DUBLIN--(BUSINESS WIRE)--The "Laundry Detergent Market Share, Size, Trends, Industry Analysis Report, By Product, By Application; By Regions; Segment Forecast, 2021-2028" report has been added to ResearchAndMarkets.com's offering.
The global laundry detergent market is expected to reach US$ 223.8 billion by 2028, according to the study. The report gives a detailed insight into current market dynamics and provides analysis on future market growth.
A growing trend among people to live healthier lifestyles along with increasing concerns related to hygienic living has led to a surge in demand for laundry detergent products. A major shift in consumer preference for green and scented laundry care products are creating lucrative opportunities for market players to come up with new innovative products.
Furthermore, rising per capita spending on products for household cleaning coupled with marketing campaigns run by market participants for the promotion of their products, fueling the development of the laundry detergent industry. Moreover, increasing penetration of washing machines in major developing countries further supporting the market growth.
Segment Highlights
- The powder laundry detergent segment contributed the major revenue share in the market on account of its several applications fueling demand in major economies from Latin America and the Asia Pacific
- The outbreak of the COVID-19 pandemic has resulted in increased online spending by consumers to follow social distancing measures, which in turn, has fostered the sales of laundry care products
- The rising demand for eco-friendly laundry care products worldwide encourages vendors to invest more in R&D activities to bring new organic and eco-friendly products at cost-effective rates
- Leading vendors developing laundry care products with a unique fragrance, quality, and packaging to attract their potential consumers and gain a crucial edge over their competitors in the market
List of Key Players
- Procter & Gamble
- Unilever
- Method Products, PBC
- Lion Corporation
- Kao Corporation
- Henkel AG & Co. KGaA
- Chruch & Dwight Co. Inc.
- Reckitt Benckiser Group plc
- Others
Key Topics Covered:
1. Introduction
- Report Description
- Objectives of the Study
- Market Scope
- Assumptions
- Stakeholders
2. Executive Summary
- Market Highlights
3. Research Methodology
- Overview
- Data Mining
- Data Sources
- Primary Sources
- Secondary Sources
4. Laundry Detergent Market Insights
- Laundry Detergent - Industry snapshot
- Laundry Detergent Market Dynamics
- Drivers and Opportunities
- Increasing penetration of washing machines in low- and middle-income population
- Increasing demand for laundry detergents in a wide range of applications
- Restraints and Challenges
- Fluctuations in raw material prices
- Porter's Five Forces Analysis
- Bargaining Power of Suppliers (Moderate)
- Threats of New Entrants: (Low)
- Bargaining Power of Buyers (Moderate)
- Threat of Substitute (Moderate)
- Rivalry among existing firms (High)
- PESTLE Analysis
- Laundry Detergent Market Industry trends
5. Laundry Detergent Market Assessment by Type
- Key Findings
- Introduction
- Global Laundry Detergent Market, By Type, 2016-2028 (USD Million)
- Powder
- Global Laundry Detergent Market, by Powder, by Region, 2016-2028 (USD Million)
- Liquid
- Global Laundry Detergent Market, by Liquid, by Region, 2016-2028 (USD Million)
- Fabric Softeners
- Global Laundry Detergent Market, by Fabric Softeners, by Region, 2016-2028 (USD Million)
- Detergent Tablets
- Global Laundry Detergent Market, by Detergent Tablets, by Region, 2016-2028 (USD Million)
- Washing Pods
- Global Laundry Detergent Market, by Washing Pods, by Region, 2016-2028 (USD Million)
- Natural/Eco-friendly Detergents
- Global Laundry Detergent Market, by Natural/Eco-friendly Detergents, by Region, 2016-2028 (USD Million)
6. Global Laundry Detergent Market, by Application
- Key Findings
- Introduction
- Global Laundry Detergent Market, By Application, 2016-2028 (USD Million)
- Household
- Global Laundry Detergent Market, by Household, By Region, 2016-2028 (USD Million)
- Industrial
- Global Laundry Detergent Market, by Industrial, by Region, 2016-2028 (USD Million)
7. Laundry Detergent Market Assessment by Geography
- Key findings
- Introduction
- Laundry Detergent Market Assessment, By Geography, 2016-2028 (USD Million)
- Laundry Detergent Market - North America
- Laundry Detergent Market - Europe
- Laundry Detergent Market - Asia-Pacific
- Laundry Detergent Market - Middle East & Africa
- Laundry Detergent Market - Latin America
8. Competitive Landscape
- Expansion and Acquisition Analysis
- Expansion
- Acquisition
- Partnerships/Collaborations/Agreements/Exhibitions
9. Company Profiles
For more information about this report visit https://www.researchandmarkets.com/r/fp6csm
February 16, 2021 at 10:08PM
https://www.businesswire.com/news/home/20210216005853/en/Global-Laundry-Detergent-Market-2021-to-2028---Share-Size-Trends-Industry-Analysis-Report---ResearchAndMarkets.com
Global Laundry Detergent Market (2021 to 2028) - Share, Size, Trends & Industry Analysis Report - ResearchAndMarkets.com - Business Wire
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